About the client
Born out of a passion for all things beautiful, Ema Beauty aims to bring premium cosmetics to the Egyptian market.
Envisioning an Egyptian brand that celebrates individuality and embraces diversity, Ema Beauty is committed to excellence by only sourcing ingredients and formulas from trusted suppliers around the world. Each product undergoes rigorous testing to ensure safety, efficacy, and unparalleled performance.
The problem
When Ema Beauty began operations, everything was done manually with long and confusing excel sheets. Problems emerged in the form of mixed-up orders, incorrect deliveries, inventory problems, among others.
This cost the company a lot of money and affected customer satisfaction, retention, and the business was losing a lot of money.
Another challenge was the Ema Beauty team itself. The team did not understand the importance of digitization and automation.
The solution by IntelliTalent Hub
IntelliTalent began working with Ema Beauty to digitize many of their processes using Odoo software development.
Besides developing an Odoo solution that catered to Ema Beauty’s specific needs, the IntelliTalent Hub team provided the necessary training for team members.
This included training Ema Beauty’s team on how to manage the sales process, input orders and customer information into a customer relationship management (CRM) system, how to review and manage inventory, and so on
The result
Ema Beauty now is fully digitized. The company can deliver orders with precision, ensuring real-time inventory management and tracking.
Customers are happy and excited to receive their orders from Ema Beauty because they are exactly what they ordered with no mistakes or delays. In addition, with happy customers, retention and repeat business increased significantly, boosting Ema Beauty’s revenues and profits.
Â
Ema Beauty has been a happy customer for 4 years now.
Feel free to reach out to us through your preferred method of contact. We are eager to connect with you and explore how our digital marketing team can contribute to your success.
